Advertise paint and coatings products for professional use is not an easy task. Usually it is boring and featureless catalogue. Of course, people, who really need information visit such websites, but it’s a hardly pleasant process. Our partners from Red Collar team managed to break the mould that paint and coatings website should only be functional. They showed us how bright and uncommon design can be simple to use. The ideas were simple but at the same time such unobvious. Red Collar team are true professionals. We worked with them for the first time and this experience was very successful for us.